On air

Everything we publish,
on eight channels.

DirectoryAcademy is the broadcast side of the DirectoryToolkit — the interviews, write-ups, findings and live sessions we put out about running a directory business. Eight channels, each a different way in. Come and take what is useful.

DIRECTORY ACADEMY A typical week
MON An owner in the guest chair Podcast
WED What we are seeing in the field Insights
THU Live session, questions answered Webinar
FRI The week, rounded up Newsletter
NOW
ON AIR
The guest chairPODCAST · A DIRECTORY OWNER
OPEN · AND MEMBERS-ONLY

Most of it is open. The rest comes with a membership.

The channels run whether or not you pay us anything, and plenty of what we publish stays that way. A DirectoryMembership is what opens the parts that take real work to make — and it is the only way onto the guest side of the desk.

OPEN

Free to follow

The newsletter, the posts, the public episodes and write-ups. No account, no membership — just take what is useful.

MEMBERS

The full archive

Everything we have published, searchable, including the sessions and findings we keep behind the membership.

MEMBERS

Live and in the room

Join the webinars as they happen and ask your own question, rather than watching the recording later.

MEMBERS

A seat at the desk

Members can be featured on the channels themselves. That is the section below, and it is not open to anyone else.

$XX DirectoryMembership, per month — the access tier for everything above. See what a membership covers.
The guest chair

Members get on the channels. Nobody else does.

We would rather put a working directory owner in front of the audience than talk at it ourselves. So the guest chair is reserved — if you hold a DirectoryMembership, you can be the interview, the case study, or the person whose build we pull apart on a session.

You do not need a big directory or a finished story. The useful episodes are usually somebody halfway through something, saying plainly what is working and what is not.

In the guest chair A conversation about your directory, on the podcast.
Written up Your build as a case study others can learn the shape of.
On the live session Bring a real problem and work it through in front of the room.
We build directory software all day. The channels are where we say what we learned doing it — including the parts that did not work.

No paywall on the honest bits.

QUESTIONS

Before you tune in.

Do I need a membership to follow along?
No. The newsletter, the posts and the public episodes are open to anyone. A membership opens the full archive, the live sessions, and the guest chair.
Do I have to follow all eight?
No, and most people do not. They are eight ways into the same work — pick the format you actually consume and ignore the others.
If I come on, do I have to be on camera?
No. The podcast is voice only, and a written case study needs neither camera nor microphone.
My directory is small. Is it worth featuring?
Usually more so. The episodes people get the most from are somebody partway through a build being honest about it, not a finished success story.
Is this a course?
No. These are the channels we publish on. The structured courses live under DirectoryUniversity, and the two are separate things you can use together.

The desk is on. Pull up a chair.

Follow whichever channel suits you — or take a membership and come sit on the other side of it.